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Landing Page Design
Client: City National Bank
Role: UX Designer, UX Researcher
Project: Design multiple mockups of landing pages for bank to increase engagement and conversion.
Research: A/B study to determine which design results in higher engagement and conversion.
Problem
Current landing page design not generating a high number of conversions - not collecting a high volume of new client leads.
Once the admin selects an individual school, the option to filter report by teacher and class appears.
Admin can then select individual class to view report and see detail of domain performance by school as well as student, class, school, and district averages. New icons were chosen to represent school and district averages.
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